335 Electrical product shots kept us busy earlier in the year. Challenging reflective packaging, transparent covers, needing to be used on white backgrounds and black backgrounds, all products not available at the same time… just like any other regular job.
I had photographed products and packaging for this client before, always with deadlines and always we meet them. Juggling setups and having multiple setups on the go at the same time ensures a consistency in throughout.
Electrical products are no new territory for me having worked for the likes of Volex, MEM, Ashley, Ferranti, GEC and BICC in the past, you could say that from experience I know what to do whatever the challenges are to be faced with this type of product. Ultimately, these products were going to the Ministry of Sound, so they needed to be a high standard.
Heres a sample shot of three products I put together to illustrate the type of ranges we shot. there were different ‘pop’ coloured products which were pretty straight forward which presented no problems for the ‘on black’ ‘on white’ requirement, only the ‘black on black’ or ‘white/silver on white’ would normally cause issues.
With controlled lighting to emphasize the shape and edges, highlights to separate black from black elements and shadows falling to help the 3D effect these worked pretty well.